IndiaAIFounders — A Haunting Marilyn Monroe Quote Inspired Christian Cowan for Spring 2027

In July 1962, Marilyn Monroe said in an interview with Life Magazine, “People I like. The public scares me.” That haunting sentiment sparked the idea behind Christian Cowan’s Spring 2027 collection, which the designer unveiled Friday afternoon at New York City’s The Glasshouse.

“I thought that quote summarized the relationship of glamorous icons with the media and the darkness, but also the beauty of interpersonal connection,” Cowan told Fashionista backstage ahead of the show. The 32-look lineup explores the construction of Old Hollywood feminine identities, per the show notes: “The collection considers the actress suspended between woman and apparition, private self and public character, not as a passive object of fantasy, but as an active participant in its creation,” they read.

Cowan channeled the Old Hollywood cinematic theme into intentional fabric choices and construction techniques. For the latter, many garments use vintage fabrics from the 1920s through the 1950s. One standout piece is a dress made from a 1940s wedding veil. Composition-wise, Cowan played with lace, crystal and corsetry.

“I hope [people] are transported to a cinematic world and forget about their problems a little bit and just enjoy beauty,” Cowan said of his intention behind the presentation.

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Below, see every look from Christian Cowan’s Spring 2027 collection.

Christian Cowan Spring 2027

Photos: Launchmetric Spotlights

Christian Cowan Spring 2027. Photo: Launchmetrics Spotlight

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