DigiPlus Interactive Corp., the country’s leading digital entertainment provider behind BingoPlus, ArenaPlus, and GameZone, earned three Awards of Excellence at the recently concluded 22nd Philippine Quill Awards for communication initiatives spanning business growth storytelling, integrated financial and sustainability reporting, and responsible gaming advocacy.
Organized by the International Association of Business Communicators (IABC) Philippines, the Philippine Quill Awards is one of the country’s most prestigious recognition programs for business communication, honoring organizations and professionals whose work demonstrates strategic thinking, creativity, and impact.
DigiPlus received Awards of Excellence across three categories, namely Audio/Visual, Publications, and Social Media, reflecting the company’s continued commitment to purposeful and engaging communication with its stakeholders.
In the Audio/Visual category, DigiPlus’ Dating Gawi: A Celebration of Trusted and Timeless Digital Entertainment for Filipinos earned an Award of Excellence. Developed amid significant changes in the Philippine online gaming industry, the emotionally resonant short film drew on nostalgia, trust, and continuity to reassure audiences that safe, seamless, and regulated entertainment remained accessible through DigiPlus’ official platforms. Centered on the familiar invitation, “Oh ano, dating gawi?”, the campaign generated nearly 7.9 million views.
The DigiPlus 2024 Integrated Report: “Reimagining Fun, the Filipino Way,” received an Award of Excellence in the Publications category. Anchored on global reporting frameworks, the report brought together DigiPlus’ record performance, sustainability priorities, responsible gaming leadership, and climate risk assessment into a clear and engaging stakeholder narrative. Inspired by Filipino carnival classics, the report transformed corporate disclosure into a distinctly DigiPlus publication that reflects the company’s drive for innovation, Filipino identity, and commitment to responsible growth.
Another Award of Excellence recipient is DigiPlus’ entry in the Social Media category, “Ang Gaming, Dapat Fun-Fun Lang!” Responsible Gaming Campaign. The year-long social media campaign used entertaining and relatable content, including scenario skits, ambassador videos, reminders, instructional materials, and creator partnerships, to educate players and the broader public about responsible gaming and the importance of choosing regulated platforms. The campaign generated 7.3 million combined views across DigiPlus-owned and creator channels, reinforcing the company’s commitment to advancing responsible gaming in the industry.
“These recognitions affirm the important role of communication in building trust and strengthening our relationships with our stakeholders,” said DigiPlus President Ping Chen. “As DigiPlus continues to grow and evolve, we remain committed to communicating with transparency and purpose while using our platforms to promote responsible and meaningful entertainment.”
DigiPlus’ three Awards of Excellence at the 22nd Philippine Quill Awards underscore the company’s continuing efforts to use strategic communication to strengthen stakeholder engagement, champion responsible entertainment, and tell the story of its growth and transformation.
Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.
Join us on Viber at https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and get exclusive content through www.bworld-x.com.